Insights (16)

Insights to Make Memorable Customer Experiences

Get the latest strategies, trends, and real-world insights to improve every customer interaction.

6 August 2021

Digital Onboarding: Accelerating Customer Acquisition

Onboard a customer fast and realize the revenue faster! Onboarding appears to be a tedious and error-prone process during enterprise-customer initiation engagement. The biggest challenge involves delays in service activation, primarily due to the lack of process clarity and interaction failures with the customers. Earlier, onboarding was predominantly an onsite process that required customer's physical presence at a service point. It now takes less than a minute with a few clicks on the smartphone using customisable apps.

23 July 2021

Digitally Identify and Authenticate Your Customer

Digitization is making its way through diversified business and its processes. Owing to the increasing penetration of digital trends, one such business process of “Knowing Your Customer” has evolved from the conventional physical documentation method to electronic means. On 24 January 2021, The Khaleej Times reported that the Central Bank of UAE has imposed financial sanctions on 11 banks for

3 July 2021

Sale Conversion Over Messaging

We seek customer delight, a rarity in our fast-paced world. In conventional retail, the customer journey is within the store. A store's pull factors are the products it offers, the ambience it has, and the services extended by the staff manning it. As Customers we like to be treated as “VIP's” and justifiably so. A momentary delay intending to our needs puts us off from lingering further and we move on to the next store.

30 April 2021

Strategic Partnership with Quadient

In a quest to provide innovative digital solutions to our clients EDC is glad to announce our strategic partnership with Quadient, a driving force behind the world’s most meaningful customer experiences

10 February 2020

CCM Capabilities at a Glance

As financial services organizations seeks to improve their competitive position, improving the customer experience through a centralized cross- channel communications strategy has become a key area of focus. From paperless onboarding to interactive account statements and mobile push notifications, modern CCM solutions enable financial organizations to meet the ever-changing needs of their customers.

2 February 2020

Top 5 Marketing Trends Impacting Customer Communication Management (CCM)

“The most vital thing in communication is hearing what isn’t said” Peter F. Drucker. Customers are the drive of any organization and customer communication management nourishes that relationship. As the year 2020 is progressing, customer communication management will become more integrated with overall digital marketing strategies and solutions. The top 5 marketing trends impacting CCM sector as per our observation and analysis in 2020:

14 June 2018

Instant Issuance

There is no denying that our world is constantly evolving. Innovation and inventions show up by the minute and companies become increasingly competitive to meet the ever changing customer demands. Customers today want products in their hands instantly, with no turnaround time and in the most convenient way. The financial sector is no different – the faster a customer has a card in their hand, the quicker they begin spending! No modern day customer has the time and patience to wait for 10 to 12 days to receive the financial card they have applied for.

28 May 2018

How to Avoid Anti-Spam Filters in Email Marketing

In the world of email marketing, anti-spam filters are the bane of email marketers. In email marketing, you have to pass all content inside your email according to W3 browser standards. Find out more about this matter.

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